Phoenix Arizona — PrimeView, top web development and digital marketing firm providing healthcare web design in Arizona, was tasked with doing a website redesign for one of their star clients, Dr. Fredda Branyon.

A doctor of naturopathic medicine, Fredda Branyon has been in the medical profession for 38 years. She has dedicated her life to educating people about the power of hope and the benefits of complementary medicine. Dr. Fredda is the founder and Administrative Director of New Hope Unlimited, a medical referral business that offers patients access to various treatment options provided by licensed physicians from around the world. 

Dr. Fredda wished to have her blog site, freddabranyon.com, redesigned to a magazine-style with a modern look, as the look of the old website was outdated. Her site features blog posts on everything from alternative medicine to why they banned the mulberry tree in Arizona. The intended impact was higher engagement to educate readers about medical alternatives.  

Site redesign by a trusted partner

PrimeView created and manages Fredda’s personal website, freddabranyon.com and the New Hope Unlimited website. As a trusted web design and digital marketing provider in Phoenix, AZ, they were the natural choice for the website refresh. The PrimeView team treated Dr. Fredda’s site to a complete makeover. While still keeping her branding intact, it was given a simpler, cleaner, and more open look. With no distractions, it keeps the focus on the articles. 

An essential element of a healthcare website is the information architecture, the organization of information the site provides. The PrimeView development team designed the navigation so viewers can easily find the topics in which they have an interest.

Visit freddabranyon.com today, check out the new look and sign up to get the latest blog posts. You can also download a very enlightening FREE eBook, It’s All About the Money -The Truth About Orthodox Cancer Treatments. 

“Fredda Branyon has been a client and partner of ours for almost a decade. The results she has shared with us to help people searching for an alternative way to treat and fight cancer is inspiring. Using our online expertise to help spread her message of hope is one of the most worthwhile things we do.” says Peter Liefer II, President, and CEO of PrimeView.

Get help with your blog site

If you love the work accomplished on Dr. Fredda’s website, don’t hesitate to contact PrimeView. We can update your corporate website, business blog or personal blog to improve engagement and bring in new readers and clients.

Our Phoenix, Arizona web design team can provide solutions to whatever your web design or digital marketing needs are. Call us at 480 970 4688.

“A picture is worth a thousand words, but what about a picture coupled with words?” Google said in a recent statement about their Local Guides Program.

Google now allows customers to add photos to their reviews. This recent move not just provides insight about whether a place is worth checking out, but gives more exposure for local businesses. The new update allows users to leave a review and take snapshots of your business, which will be visible on your Google Local Page.

In their announcement, Google further explained about the added feature and encourages users to make the most out of it.

“Now, when you share photos and reviews for the same place on Google Maps, you can see them combined in the Google Maps mobile app.

Don’t be shy. Get close and capture the details. Feel free to cut that croissant, poached egg, or hamburger in half to expose its core.

Speaking of food, aside from pictures of interior space or delectable ambrosia, Google Maps loves menus!”

Businesses such as restaurants, hotels, resorts, tourist destinations, shopping malls, and the like will definitely benefit from the added feature.

What It Means for Your Business?

It basically means great news. With this additional feature, you can get more exposure and reach more people. Photos posted alongside user reviews can give potential clients a better feel of what it’s like to visit your business place and try out what you have to offer.

However, it also means that you may need to elevate the look of your business location, services, or offers, to make it more visually appealing in photos.

Taking Advantage

Just like with leaving reviews, you should encourage clients to take photos of your business, services, products, and the time they spent in your location.

It’s usual with diners to take pictures of food or for tourists to capture a view from a hotel room window, but if your business is not in those industries, you can still encourage clients to take pictures along with their reviews. For instance, a client was happy with how one of your staff provided assistance. You can encourage that customer to take a photo with or of that person, so it can be included in the review.

Aside from enhanced user experience, the recent change also push businesses to be better and consistent at what they do. Because reviews come from people who experience what you have to offer first-hand, take advantage of the time you spent with them, because that moment could not just possibly end up in words, but also in pictures.

A few days ago, we received an email from Google saying that Googlebot was unable to access CSS and JS files on some of our client’s websites. Of course it caught our attention, Google noted that this issue can result in suboptimal rankings!

via GIPHY

So, what did we do? We simply followed Google’s instructions.

First, you need to identify the blocked resources.

To do this, you must log into your Google Webmaster Dashboard and use the “Fetch as Google” tool under Crawl and Fetch and Render your URL..

After a few minutes, you will be able to access the results page that will show you a list of blocked resources.

After identifying the blocked resources, you should unblock them in your robots.txt

We found out that the blocked resources in our client’s site are located in the following folders :

/wp-content/
/wp-includes/
/fonts/

Take note that there are many ways to do this. In our client’s case, we unblocked the resources by removing the restrictions in their robots.txt. This is how their robots.txt looks now :

User-agent : *
Disallow: /wp-admin/

If you are using a CDN like we do, you’re going to have to use a custom robots.txt set up to unblock the resources from your CDN.

Login to your MaxCDN account
Click on Manage beside your site’s URL then choose SEO

Click on all check boxes and enter your custom robots.txt

The final step is to check if the resources are now unblocked. To do this, just repeat the first step.

If your result still comes back as “Partial”, you may be using blocked resources from other sites.

Don’t worry, Google won’t penalize you because those resources are no longer in the webmaster’s hands.

Among the invited speakers include the key digital strategists of The White House, Trackur, Bing, Linkedin, Citi, Ebay, and additional speakers to come in the next few days, maybe even more during the event itself.

PrimeView, headed by its CEO Peter Liefer II, will be at the summit for both dates along with the representatives from the PrimeView Digital Marketing Team. While summits like these are not new to Peter Liefer II, who was a speaker in such events in the past, this year’s summit is a refreshing change since it will be held in Scottsdale, where the PrimeView headquarters is located.

The summit is open to all digital strategists, as well as businessmen from various organizations such as big brands, agencies, IT companies… “media, business to business providers, associations & nonprofits and start-ups”.

Tickets are available online. This event is brought to you by TechMedia.

For more details:
Digital Summit Phoenix will be held at the Scottsdale Center for the Performing Arts
7380 East Second Street · Scottsdale, AZ 85251 | (480) 499.8587
https://www.digitalsummit.com/

Politics as a term is generally applied to the art and science of running governmental or state affairs, including behavior within civil governments, but also applies to institutions, fields, and special interest groups such as the corporate, academic, and religious segments of society. On the other hand, Social Media includes the various technology tools that enable people to communicate easily via the internet to share information and resources. In other words, Politics directly engages to the government while Social Media is for technology or online communication.These 2 are somehow related and interconnected but we should know what is the real role of social media in the political arena…How social media created a big influence in politics especially in a political race.A portion of social media users say the sites are important for some of their political activities and the way they decide how to engage with campaigns and issues. Political campaigns used to rely on speeches, rallies, and newspapers to reach and motivate voters. Then radio and TV made it possible to reach everyone quickly and simultaneously. Today, campaigns can spread their messages instantly – and, interactively – through the Internet’s so-called ‘social media.’ The election race is more digital in this age by the help of internet and social media.

Social media are becoming increasingly popular among politicians and their organizations as a means to disseminate political messages, learn about the interests and needs of constituents and the broader public, raise funds, and build networks of support. These activities often take place on privately run social networking sites that allow political figures and institutions to communicate with the public in unmediated, high-profile fora. In the US, Republicans and Democrats have created accounts on popular sites such as Facebook, Twitter, MySpace and Flickr. The content posted on these sites may relate to policy issues and the official work of politicians or to aspects of their personal lives.

Social media has played a huge role in the burgeoning election race. The election for 2012 created a buzz as it is expected by everyone that social media will reach new levels of sophistication. Political parties increasingly use digital techniques to help raise election cash as well as influence the outcome of the vote. In the 2008 US Election, we all witnessed how social media contributed and was a huge factor in bringing Obama to the White House.

Let’s take a look from the user’s point of view. In a nationally representative phone survey by the Pew Research Center’s Internet & American Life Project:

• 36% of social networking site (SNS) users say the sites are “very important” or “somewhat important” to them in keeping up with political news.

• 26% of SNS users say the sites are “very important” or “somewhat important” to them in recruiting people to get involved in political issues that matter to them.

• 25% of SNS users say the sites are “very important” or “somewhat important” to them for debating or discussing political issues with others.

• 25% of SNS users say the sites are “very important” or “somewhat important” to them in finding other people who share their views about important political issues.

These are the findings from a survey conducted from January 20-February 19, 2012 among 2,253 adults ages 18 and older, including 901 cell phone interviews. Interviews were conducted in English and Spanish. The margin of error for the full sample is plus or minus 2.3 percentage points. And the margin of error of the sample dealing with social network site users (n=1,407) is plus or minus 2.9 percentage points.

Panda Update History:

1. Panda Update 3.2 – 18 January 2012
2. Panda Update 3.3 – 27 February 2012
3. Panda Update 3.4 – 23 March 2012
4. Panda Update 3.5 – 19 April 2012
5. Panda Update 3.6 – 27 April 2012
6. Panda Update 3.7 – 9 June 2012
7. Panda Update 3.8 – 25 June 2012
8. Panda Update 3.9 – 24 July 2012
9. Panda Update 3.91 – 20 August 2012
10. Panda Update 3.92 – 18 September 2012
11. Google Panda Update 20 Released with 2.4% of English Queries Impacted

Arizona Department of Education (AZED), motto is to serve Arizona’s education community, ensuring every child has access to an excellent education. One way of realizing this motto, is reconstructing AZED website. The aim of this activity is to provide easy access to AZED services. PrimeView , a company based in Scottsdale, Arizona, is responsible for the new look of the website.

PrimeView, specializes in web designing and online marketing and has helped more than five hundred established and starting companies in the United States. With over 26 years of experience in the industry it has been proven its knowledge to Internet solutions which includes web design, website hosting, page layout consultation, online and offline marketing, search engine optimization, ecommerce and application development as well.

The Superintendent

Arizona Department of Education elected such an intelligent and dedicated Superintendent, John Huppenthal. In his statement, the superintendent really sees the beauty of having an educated community, he has successfully authored and passed over 200 bills which really focuses and emphasizes his burden to quality education. His goals including improving vocational education opportunities for children is a very smart idea, children in Arizona is very fortunate that they have someone like Mr. Huppenthal.

Reviewing how the site was made, it feels good to see the updated series of programs that they are planning to have. Under the Communications and Innovation Overview, they have added new things like the Arizona Department of Education’s list of programs that shows all the important programs and automatically directing you to the program that you want to see.

Funding

Its mission is to promote the development and implementation of special education through the proper allocation and distribution of federal funds. Proper funding processes ensure students with disabilities reach the highest level of achievement possible in school, the work place and the community.

And it is true that if the government is helping itself to promote the proper distribution of its funds, major things will surely be done, most especially in the field of education, because it is one of the most important gift that a person can attain.

Job Opportunities

PrimeView as the developer and page layout consultant of the site also included a page wherein people who are interested to get a career in the Arizona Department of Education can also view what are the opportunities and vacancies they might be qualified in. It is a smart idea that the site has almost everything, starting from the simple piece of information up to the most important ones.

It is not a simple task to improve a website, most especially it is a government website where people usually click on to it every single minute of the day. It is very nice that the Arizona Department of Education had chosen such a knowledgeable and strategic online page layout consultant company who seriously and deliberately did their very best to make the website as informative as possible.