{"id":17707,"date":"2020-07-31T17:13:51","date_gmt":"2020-08-01T00:13:51","guid":{"rendered":"https:\/\/www.primeview.com\/?p=17707"},"modified":"2026-07-09T21:29:16","modified_gmt":"2026-07-10T04:29:16","slug":"alliance-dermatology-mohs-center-gets-new-skin-with-a-website-redesign","status":"publish","type":"post","link":"https:\/\/www.primeview.com\/news\/alliance-dermatology-mohs-center-gets-new-skin-with-a-website-redesign\/","title":{"rendered":"Alliance Dermatology &#038; Mohs Center Gets New Skin With a Website Redesign"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignright size-medium wp-image-17708\" src=\"https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-112x300.jpg\" alt=\"Alliance derma\" width=\"112\" height=\"300\" title=\"\" srcset=\"https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-112x300.jpg 112w, https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-383x1024.webp 383w, https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-768x2051.webp 768w, https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-575x1536.jpg 575w, https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-767x2048.jpg 767w, https:\/\/www.primeview.com\/wp-content\/uploads\/Alliance-derma-scaled.webp 959w\" sizes=\"(max-width: 112px) 100vw, 112px\" \/><\/p>\n<p class=\"schema-text\">Phoenix, Arizona August 1, 2020 \u2013 PrimeView has recently launched the WordPress redesign of<\/span><a href=\"https:\/\/www.alliancedermatology.com\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">Alliance Dermatology &amp; Mohs Center<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><br \/>\n<br \/>\n<span style=\"font-weight: 400;\">Alliance Dermatology and Mohs Center is a dermatology center with two locations, a Phoenix Office and a Sun City West Office. They offer medical, cosmetic, and surgical services including MOHS micrograph surgery for the removal of skin cancers. For nearly 30 years, Alliance Dermatology has been providing high-quality skin care to patients of all ages.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Headed by some of Arizona&#8217;s leading dermatologists, Richard G. Bottiglione, M.D. and S.Sasha Jazayeri, M.D. (Dr. Jaz), their services include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Medical Dermatology<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cosmetic Dermatology<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Dermatologist&#8217;s Choice<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Skin Care Products<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Psoriasis Xtract Laser<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Photodynamic Therapy (PTD)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Clinical Trials<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Skin Consultation<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">They approached PrimeView for a redesign of their website. The tasks needed to redesign the Alliance Dermatology &amp; Mohs Center website included the following:<\/span><\/p>\n<p><b>Template Redesign<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The WordPress redesign PrimeView provided for the Alliance Dermatology &amp; Mohs Center involves making new templates for the website\u2019s pages. In WordPress, a template defines all or part of a web page. For example, how the header, footer, sidebar, main content areas are laid out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The process begins with meetings with the client to discuss what types of changes they are looking for and suggestions from PrimeView\u2019s designers. Research is done to see how competitors are faring and what improvements can be made to improve the user experience and increase engagement with the new design.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The client is then sent several different mockups of proposed designs. Once a design is chosen and approved the redesign of the homepage, inner pages, and blog page templates is undertaken.<\/span><\/p>\n<p><b>Making Pages Responsive<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A very important part of the website redesign is ensuring that all the pages will become responsive to standard desktop and mobile resolution all throughout. PrimeView refreshed all the elements on the homepage and default internal pages for optimized mobile responsiveness.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After the templates were redesigned and implemented the following were also done:<\/span><\/p>\n<p><b>Website Optimization &amp; Google compliance<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To<\/span> <span style=\"font-weight: 400;\">fulfill the compliance requirements of Google, as well as optimization for the new pages introduced, local schema markup and other onsite elements were optimized.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">PrimeView\u2019s redesign services also included adding a:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Hero Controller \u2013 A function for changing\/updating images on the top fold<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Mega Menu and Mobile Menu<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Contact Form 7 and Contact Form DB<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Location Pages<\/span><\/li>\n<\/ul>\n<p><b>Contact Alliance Dermatology and Mohs Center for Telemedicine\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Alliance Dermatology\u2019s offices are open for business at this time. Because of the pandemic and in an effort to protect the health and safety of patients and staff, the physicians and Nurse Practitioner of Alliance Dermatology are offering both in-person visits and telemedicine services. A \u201cvirtual\u201d visit by telephone or video conference allows people to access them from the comfort and safety of the home or workplace.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you would like to learn more about Alliance Dermatology and the services they offer, visit their website at <\/span><a href=\"https:\/\/www.alliancedermatology.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.alliancedermatology.com\/<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Call 602.971.0268 to schedule an appointment today.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Phoenix, Arizona August 1, 2020 \u2013 PrimeView has recently launched the WordPress redesign of Alliance Dermatology &amp; Mohs Center. Alliance [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":17708,"comment_status":"closed","ping_status":"open","sticky":false,"template":"templates\/single-post-full-width-banner-with-sidebar.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-17707","post","type-post","status-publish","format-standard","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/posts\/17707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/comments?post=17707"}],"version-history":[{"count":2,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/posts\/17707\/revisions"}],"predecessor-version":[{"id":29941,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/posts\/17707\/revisions\/29941"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/media\/17708"}],"wp:attachment":[{"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/media?parent=17707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/categories?post=17707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.primeview.com\/wp-json\/wp\/v2\/tags?post=17707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}